Independent finance journalism, without the noise.
What we do
Error404 is an independent finance and business publication. We cover equity markets, macroeconomics, investment strategy, venture capital, cryptocurrency, and personal finance — with a focus on depth over speed.
We believe the best financial journalism is rigorous, data-driven, and free from the conflicts of interest that plague much of the industry. Our writers are practitioners — analysts, economists, and investors — not generalist reporters.
We are reader-supported and advertiser-supported. We do not accept payment for editorial coverage, and our editorial team operates independently of our commercial team.
Our team
Senior financial analyst with 12 years covering equity markets, macroeconomics, and emerging market trends. Former Goldman Sachs associate.
Macroeconomist and policy researcher. Covers central bank policy, inflation dynamics, and global trade. PhD Economics, LSE.
Venture capital and startup ecosystem reporter. Tracks Series A through IPO, founder stories, and tech-driven disruption.
Cryptocurrency and blockchain analyst. Covers DeFi protocols, tokenomics, and regulatory developments across Asia-Pacific.
Our principles
Independence
We have no financial relationships with the companies we cover. Our editorial decisions are made solely on journalistic merit.
Rigor
Every claim is sourced. We cite primary data, academic research, and official filings — not second-hand summaries.
Transparency
When we are wrong, we correct the record publicly. Our methodology is open and our conflicts of interest are disclosed.
Depth
We write long-form analysis, not headlines. Our readers are professionals who want to understand, not just be informed.
Accessibility
Complex financial concepts should be explainable without dumbing them down. We write for intelligent generalists.
Timeliness
We publish when we have something worth saying, not to fill a content calendar. Quality over frequency.